This invites them to visit the sales page, and thus make purchases

In this case, users are passive, since it is not necessary for them to perform a search for the ad to be displayed; Similar to Facebook Ads, Google Adwords shows ads to a defined target audience, age, or location, to mention some of the various criteria that can be chosen. Google recommends using attractive designs that generate interest in the user and, thereby, carry out the target action you expect from your campaign.

Google Ads display network example. This is what Display Network ads look like in Google Ads. As you see, they appear within websites. . Shopping campaigns Give your products and services a Indonesia WhatsApp Number Data boost with a Google Ads shopping campaign. Using this type of strategy, you will be able to display your offer in Google search results when users search for certain keywords.



Google notes that Shopping campaigns are also an important opportunity to increase traffic to your website or local store, and find better-qualified leads. Example of Shopping campaigns in Google Ads Various stores use shopping campaigns in Google Ads to publicize their products, in this case, tennis shoes for training at the gym. . Video campaigns As you know, YouTube is a platform that is part of Google, which opens a window of opportunities to reach more potential customers who could be interested in our brand, products or services.